- Direct Response Marketing (DRM) is the surest and most reliable way to get and maintain your ideal customers through any medium, because it’s direct and measurable, unlike arbitrary marketing.
- DRM helps you ‘speak’ to your customers directly to get instant responses.
- Copywriters are the brains behind successful DRM. These people have learned the art of persuasion, and they use it to craft tailored messages to elicit specific responses from any target group.
- The good news is any type of business can use Direct Response Marketing to get customers and increase their sales.